Author Frans Johnasson Publishes "The Click Moment: Seizing Opportunity in an Unpredictable World"

I am excited to share with you the good news that my friend, author Frans Johansson, has followed up the best seller "The Medici Effect" with a new book:

"The Click Moment: Seizing Opportunity in an Unpredictable World"

The book is available today from Amazon and other on-line resources.  I just ordered my copy, and I invite you to do the same.

Here is Johansson's message to his readers and fans:

"Hi friends and colleagues,

Hope you have all had a wonderful summer! Many of you have been very supportive in my writing of a new book and it is finally all happening - the big day has come. The Click Moment is, after years of hard work, finally going live today. Many of you have expressed great appreciation of The Medici Effect - this book, I feel is both more provocative and powerful and I would love your help in spreading the word. I can't wait to hear what you think of it!

First- what the book is about: The Click Moment obliterates the idea that in business you can plan, strategize, and analyze your way to success. Instead, success has far more to do with serendipity and randomness than we’d like to believe. Most of the book is actually spent exploring just how you can harness randomness and serendipity to your advantage. I'm hoping that it will completely change the way we think about success - and how to create it.

Second -what you can do: If you already know you want to buy the book, today would be the day! I am trying to get it moving on Amazon so any sales on that would help. Whether you buy it or not - you can spread the word about the book to all your friends and colleagues. Email, Facebook, LinkedIn and Twitter are all ways to spread the word. There is a good amount of information on our book page: http://www.themedicigroup.com/the-click-momentAnd here is some early press that has hit so far: http://themedicigroup.tumblr.com/ Fast Company and TheStreet just posted today and that is just the beginning with CNN and PBS and many others coming up later.


Hope all is well with you and thanks for all your help!!!!

Take care, 

-Frans"